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New Arrivals

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Ely Embroidered Dress, Light Rose – Happyology

GIRL
Hamburg Brushed Top, Olive Green – Happyology

BOY
Ely Embroidered Jersey Romper, Almond Pink – Happyology

BABY
Artisan Embroidery Headband, Purple Check – view 2

ACCESSORIES

Liverpool Floral Shirt, Alpine Meadow, Beige – Happyology

New In

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Odense Hand-Embroidered Dress, Watercolor Kousa, Pink – Happyology

Handmade Heirlooms

The Artisan Edit

New In

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Liverpool Floral Shirt, Alpine Meadow, Beige
£62.00
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Liverpool Floral Shirt, Block Print Peony, Butterscotch
£62.00
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Vienna Pearl Top, Milkweed
£49.00
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Vienna Pearl Top, Khaki
£49.00
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Venice Double-Collar Shirt, Chelsea Mews, Black
£72.00
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Venice Double-Collar Shirt, Almond White
£72.00
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Tretyakov Lace-Trim Leggings, Denim Blue
£45.00
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Tretyakov Lace-Trim Leggings, Light Rose
£45.00
Odense Hand-Embroidered Dress, Watercolor Kousa, White – product video
The Artisan Edit

Crafted by hand

Hand-smocked, hand-embroidered, made to be passed down. Shop the collection

Dresses & Skirts

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Harrogate Polka Dot Dress, Red Polka
£52.00
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Pheonix Dress, Misty Pink
£52.00
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Oslo Bow Dress, Cashmere Blue Florals
£52.00
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Lucerne Broderie Anglaise Dress, Crème Brulee
£102.00
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Oslo Bow Dress, Blooming Peony, Pink
£52.00
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Jennie Hand-Smocked Dress, Wildflower Polka, Burgundy
£85.00
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Pheonix Dress, Macaron Blue
£52.00
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Gothenburg Embroidered Dress, Almond White
£82.00
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Palmeira Embroidered Dress, Cream
£109.00
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Penzance Embroidered Dungaree Skirt, Baby Blue
£65.00
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Tresco Dress, Coral Pink
£49.00
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Singapore Tulle Dress, Rainbow Polka
£59.00
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Branly Bow Dress, Tender Green
£52.00
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Saputara Embroidered Dress, Cherry Blossom
£45.00
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Odense Hand-Embroidered Dress, Watercolor Kousa, Pink
£62.00
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Laurel Smocked Dress， Lucy's Gardenhouse
£42.00
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Begonia Dress, Wild Florets
£45.00
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Lewes Embroidered Dress, Watercolor Kousa, White
£58.00
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Finsbury Embroidered Dress, Pink Check
£89.00
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Getty Embroidered Dress, Grass Green
£65.00

Knitwear

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Nice Cardigan, Milkweed
£45.00
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Beauchamp Knitted Top, Pea Green
£49.00
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Nice Cardigan, Pink Rose
£45.00
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Patty Knitted Cardigan, Oat
£52.00
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Patty Knitted Skirt, Oat
£32.00
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Beauchamp Knitted Shorts, Cinnamon
£29.00
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Nivan Cardigan, Potato Yellow
£55.00
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Beauchamp Knitted Top, Cinnamon
£49.00
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Copenhagen Embroidered Dress, Spring Delight, Green
£72.00
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Copenhagen Embroidered Dress, Magic Garden, Mauve
£72.00
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Chester Embroidered Dress, Princess Pink
£55.00
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Chester Embroidered Dress, Honeydew Green
£55.00
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Kent Floral Knitted Skirt, Aqua Blue
£38.00
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Rudra Sweater, Olive Green
£49.00
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Rudra Sweater, Sky Grey
£49.00
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Rudra Sweater, Golden Brown
£49.00
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Ludlow Knitted Shorts, Green Stripe
£42.00
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Kent Floral Knitted Skirt, Grapefruit Pink
£38.00
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Nice Cardigan, Ruby Red
£45.00
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Beauchamp Knitted Top, Light Lilac
£49.00
Jennie Hand-Smocked Dress, Lychee Tree – view 3
Our Story

Founded in Brighton, made with love

Refined prints, delicate embroideries, unique colourways.

Since 2015, Happyology has created premium childrenswear with a contemporary British touch. Each piece is handmade with traditional craftsmanship to the highest quality standards — clothes made to be worn, loved and passed down.

Discover Our Story